AI Insights · Timothy · July 2022
Top 5 Beauty Retail Apps on iOS in Portugal - Q2 2022
In Q2 2022, the top beauty retail apps on iOS in Portugal saw varying trends in downloads and active users, with notable performances from Sephora - Maquilhagem e Perfum and LOOKFANTASTIC: Beauty & Makeup.
In the second quarter of 2022, the top beauty retail apps on iOS in Portugal demonstrated diverse trends in user engagement and downloads. Here’s a closer look at the performance of Sephora - Maquilhagem e Perfum, LOOKFANTASTIC: Beauty & Makeup, Douglas – Perfumes e Cosmética, BEAUTY BAY, and Feelunique: Limitless Beauty.
Sephora - Maquilhagem e Perfum experienced a steady increase in weekly downloads, peaking at approximately 1.6K in late May. The app maintained consistent download figures, ranging from 677 to 1.6K throughout the quarter.
LOOKFANTASTIC: Beauty & Makeup saw a significant spike in weekly downloads, reaching 1.3K in mid-May. Weekly active users also showed a notable increase, peaking at around 2.4K in mid-May, before stabilizing around 1.8K towards the end of June.
Douglas – Perfumes e Cosmética had a moderate but consistent download trend, with weekly figures ranging from 107 to 248. This steady performance indicates a stable user interest throughout the quarter.
BEAUTY BAY had relatively low download numbers, with weekly figures fluctuating between 8 and 35. However, weekly active users remained fairly stable, averaging around 250, showing a dedicated user base despite lower downloads.
Feelunique: Limitless Beauty also saw modest download numbers, peaking at 22 in late May. The app's weekly active users remained consistent, averaging around 55 throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower for comprehensive app performance metrics.
